Privacy Policy
How we protect your personal data under EU GDPR
Sederica (the "Company", "we", "us", or "our") operates the website at sederica.com (the "Website"). We care about your privacy and we protect your personal data in line with the EU General Data Protection Regulation (GDPR).
This Privacy Policy explains what personal data we collect, how we use it, who we share it with, and how we keep it safe. It also explains your rights over your own data.
By using our Website, you agree to the practices described in this policy.
1. Who Controls Your Data
Sederica is the data controller responsible for your personal data. If you have any questions about this policy or your data, you can contact us:
We do not have a designated Data Protection Officer, as the size and nature of our processing does not require one under GDPR.
2. What Data We Collect
We collect the following types of personal data.
Data You Give Us
- Your name, billing address, and shipping address
- Your email address and telephone number
- Payment information (handled securely by our payment providers, never stored by us)
Data We Collect Automatically
- Your IP address, browser type, and device information
- How you use our Website (through cookies and similar tools)
Data From Your Orders
- Your purchase history and order details
- Your delivery preferences
3. How We Collect Your Data
We collect your personal data when you:
- Create an account or place an order
- Contact us by email or through our contact form
- Browse our Website (through cookies and analytics tools)
- Sign up for our newsletter (only with your clear consent)
4. Why We Use Your Data
We only use your personal data for clear reasons, and each reason has a legal basis under GDPR.
- To complete your order (Article 6(1)(b)): processing orders, arranging delivery, providing support, and managing payments and refunds
- To meet legal duties (Article 6(1)(c)): following tax, accounting, and consumer protection laws
- For our legitimate interests (Article 6(1)(f)): preventing fraud, improving our Website, and understanding how it is used, where this does not override your rights
- With your consent (Article 6(1)(a)): sending you marketing emails, such as our newsletter, where you have opted in
5. Who We Share Your Data With
We share your personal data only when needed, and only with trusted partners:
- Payment providers (such as Stripe, PayPal, and Klarna) to process your payment safely
- Courier companies to deliver your order
- IT service providers for hosting and website maintenance
- Professional advisors (such as accountants or lawyers) where the law requires it
We require every partner to protect your data and to handle it only as the law allows. We never sell your personal data to anyone.
6. Sending Data Outside the EU
Some of our payment providers may transfer your data outside the European Economic Area. When this happens, the transfer is protected by proper safeguards, such as Standard Contractual Clauses approved by the European Commission.
7. How Long We Keep Your Data
We keep your personal data only for as long as we need it.
- Order and account data: for the period required by tax and accounting laws (usually around 7 years)
- Marketing data: until you unsubscribe or withdraw your consent
- General browsing data: for a short period, for analytics
When we no longer need your data, we delete it safely or make it anonymous.
8. Cookies
We use essential cookies to make our Website work, such as keeping items in your shopping basket. We only use optional cookies, for analytics and marketing, with your consent through our cookie banner.
You can manage your cookie choices at any time through our cookie tool or your browser settings. To learn more, please read our Cookie Policy.
9. Your Rights
Under GDPR, you have strong rights over your personal data. You have the right to:
- Ask to see the personal data we hold about you
- Ask us to correct any data that is wrong
- Ask us to erase your data (the "right to be forgotten")
- Ask us to limit how we use your data
- Ask for your data in a portable format
- Object to how we use your data, including for marketing
- Withdraw your consent at any time
To use any of these rights, email us at hello@sederica.com. We will respond as quickly as we can, and within one month at the latest, as GDPR requires.
You also have the right to make a complaint to a data protection authority in your country if you are not happy with how we handle your data.
10. How We Keep Your Data Safe
We use suitable technical and organisational measures to protect your personal data. This includes encryption, secure servers, and limiting who can access your data.
11. Changes to This Policy
We may update this Privacy Policy from time to time. When we do, we will post the new version on this page with an updated date.
12. Contact Us
If you have any questions about this policy, or you want to use any of your rights, please email us at hello@sederica.com.
Last Updated: May 2026
